In Australia the marketing was what killed Dr Pepper. People didn't know what to expect, and we don't have much at all over here using that artificial cherry/almond (think Amaretto and you'll know what I mean) flavour. One of the famous things flavoured with that chemical (it's the one chemical for both cherry and almond) is children's cough syrup.
So without knowing what to expect, loads of people thought DP tasted like cough syrup.
We didn't grow up with Dr Pepper either, it was launched new in the nineties, and failed miserably as it was a shock to the system for those expecting a cola sort of flavour.
So without knowing what to expect, loads of people thought DP tasted like cough syrup.
We didn't grow up with Dr Pepper either, it was launched new in the nineties, and failed miserably as it was a shock to the system for those expecting a cola sort of flavour.